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Holland Casino was one of the first operators out of the gate when the newly-minted market opened in 2021, and while they don’t have the position they occupied in those early days, the company’s online offering is healthy. When they launched online, Petra says “we were very well known for – and are very well known for – responsible gaming.
“That was the reason why we joined [online as well as land-based]. But we were a full brick-and-mortar company so it took us some time to prepare for that market. In the beginning, the market share was of course higher because you only had 10 operators and we had a very well-known brand name, but now the market is much bigger and you have operators more specialised in sports betting and things like that. We have dropped down a bit.”
The Netherlands has a government that may be a little heavy handed, a regulator that knows this, and a monopolistic operator that’s trying to do its best for the customer. The industry is an active participant in trying to erradicate the growing illegal market. This week, state-lottery operator Nederlandse Loterij took action against the offshore operator behind the brand Skyhills, ordering them to cease serving Dutch players.
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West Virginia, the only other state traditionally included in the Mid-Atlantic, does not issue monthly casino revenue reports.
There’s no singular culprit for the Mid-Atlantic’s August casino woes but several likely factors.
The first is the ongoing cannibalization of in-person gaming by online casinos. The Mid-Atlantic is home to four of the country’s eight legal iGaming states: Delaware, New Jersey, Pennsylvania, and West Virginia.
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“How do we avoid ending up with lots of old Java developers and nobody who understands Java because the juniors were never hired? That’s a super-interesting question. How do we fill up with younger people over time? That’s something we’ve been discussing.”
Cubeia is also moving away from the traditional process in which a developer builds something and then hands it to QA.
In the old model, Grenstad says, the product owner decided what to build, the developer decided how to build it, QA tested it and operations eventually handled the release.
